FOR IMMEDIATE RELEASE:
WAYCROSS, GA (August 5, 2014) - The Lucas Oil Late Model Dirt Series kicks off the month of August with the Sunoco North/South 100 - Presented by Lucas Oil. This crown jewel event will pay a whopping $50,000 to the winner. This weekends event will also award valuable points to drivers in two separate point categories. The ASi Crown Jewel Cup - Presented by DirtonDirt.com and the Bad Boy Mowers TV Challenge - Presented by E3 Spark Plugs will pay cash awards to drivers at the series year-end awards banquet,
The ASi Crown Jewel Cup -Presented by DirtonDirt.com is a nine race mini-series within the Lucas Oil Late Model Dirt Series that awards points to drivers at these crown jewel events on the series schedule. The driver that earns the most points in these nine special events will be awarded a $10,000 cash bonus at the series year-end awards banquet. Heading into this weekend's mega event Don O'Neal of Martinsville, IN holds a slim lead over Scott Bloomquist and Jimmy Owens for the quest for the ASi Crown Jewel Cup - Presented by DirtonDirt.com. To view the point Crown Jewel Cup point standings visit http://www.lucasdirt.com/point-standings/dirtondirt-com-crown-jewel-cup/. For more information about the companies sponsoring this bonus program, visit their respective websites at www.asiwear.com and www.dirtondirt.com.
Don O'Neal of Martinsville, IN driver of the Clint Bowyer Racing #5 has won this crown jewel event in 2012 and 2013 and will be looking to become the first driver to win this event three consecutive years. "Were looking forward to going to Florence Speedway this weekend and see if we can win the Sunoco North/South 100 three years in a row. To be the first driver to ever win that event three years in a row would be huge for me and my team I want to especially thank Sunoco Race Fuels for sponsoring this event and supporting the LOLMDS. It would be awesome to win it for them as a Sunoco sponsored driver," stated Don O'Neal.
This weekend's Sunoco North/South 100-Presented by Lucas Oil will also be taped for broadcast on TV by the award winning Lucas Oil Production Studios. This event will air on NBC Sports and the MAVTV American Real Networks in 2014. This event is also part of the Bad Boy Mowers TV Challenge - Presented by E3 Spark Plugs that will award points to drivers at all the TV races on the series schedule. The driver that earns the most points at the TV races will receive a $10,000 bonus at the series year-end awards banquet. Don O'Neal also leads this point category over Jimmy Owens and Earl Pearson Jr. To view the entire Bad Boy Mowers TV Challenge point standings visit http://www.lucasdirt.com/point-standings/e3-spark-plugs-challenge/. To learn more about the sponsors of this point category visit www.badboymowers.com and www.E3sparkplugs.com.
"It's a really cool deal to have these additional point categories within the series to race for. The added bonus money that is offered by these great companies that sponsor these categories is a big plus. I want to thank ASi Racewear, DirtonDirt.com Bad Boy Mowers and E3 Spark Plugs for stepping up and giving the racers some added incentives at these big events", stated Don O'Neal.
Jimmy Owens, the three-time defending series champion currently leads the championship point's standings in a tight battle among the top five in the series championship point standings. Owens will head to Florence Speedway this weekend, displaying the Keyser Mfg. Day-Glo Orange Series Point Leader Spoiler which gives the series point leader an added cash bonus at each event that driver is leading the championship point standings. To learn more about Keyser Manufacturing visit their website at www.keysermanufacturing.com.
Jason Hughes holds a slim lead over Jason Papich in the chase for the 2014 Dunn-Benson Ford Rookie of the Year title. Chris Davis, owner of Midwest Sheet Metal, pays the highest finishing Rookie driver a $50 cash award and a $50 product award at every series event in 2014. To learn more about the sponsors of the Rookie of the Year program visit their respective websites at www.Dunnbensonford.com and www.msmfab.com.
The Sunoco North/South 100 will begin on Thursday night, August 7th, with an open practice session starting at 5 PM. On Friday August 8th,activities will include LOLMDS Hot-Laps, Double LOLMDS Heat Races with Modifieds running as a support class. Following Friday night's events, there will be a fan/racer appreciation party at the track. Then on Saturday, August 9th, activities will include the hall of fame ceremony, three (3) LOLMDS B-Mains, two (2) LOLMDS Dashes, a 30-lap $2,500 to Win Non-Qualifiers race and the 100-Lap Feature event. The Modifieds will run a $2,000 to win feature event following the LOLMDS main event.
The Lucas Oil Late Model Dirt Series would like to thank the Holiday Inn Cincinnati Airport for being the "Official Hotel of this event and hosting the Lucas Oil Late Model Dirt Series. Please call the Holiday Inn Cincinnati Airport for more information and reservations for this event. These rooms are filling up quickly, so call today and ask for the Lucas Oil rate for your stay. The Holiday Inn Cincinnati Airport is only a short drive from Florence Speedway and is located at:
Holiday Inn Cincinnati Airport
1717Airport Exchange Blvd.
Erlanger, KY 41018
Phone # 859-371-2233
For tickets, camping and all the information about the 32nd Annual Sunoco North/South 100 - Presented by Lucas Oil, visit www.florencespeedway.com or call the track office at (859) 485-7591.
For the latest breaking news about the Lucas Oil Late Model Dirt Series, including the 2014 tour schedule, TV schedule, drivers, sponsors and all the information about the series visit the official website at: www.lucasdirt.com.
Follow the Lucas Oil Late Model Dirt Series on the social media outlets at www.facebook.com/lucasdirt and https://twitter.com/lucasdirt
Track Information
Florence Speedway
Location: 12234 US Hwy 42, Walton, KY 41094
Track Phone #: (859) 485-7591 or Office - (859) 493-0034
Promoter: Jerry King: - Track - (859) 485-7591 or Office - (859) 493-0034
Website: www.florencespeedway.com
Tire Rule for North/South 100
Left Rear/Fronts - Hoosier Rib 1300, 1350, 1640, LM40
Right Rear - Hoosier 01, 03, 06, LM40
Event Purse
1. $50,000, 2. $10,000, 3. $7,000, 4. $5,000, 5. $4,000, 6. $3,800, 7. $3,600, 8. $3,400, 9. $3,200, 10. $3,000, 11. $2,750, 12. $2,700, 13. $2,650, 14. $2,625, 15. $2,600, 16. $2,575, 17. $2,550, 18. $2,525, 19. $2,500, 20. $2,500, 21. $2,500, 22. $2,500, 23. $2,500, 24. $2,500.
About Lucas Oil Late Model Dirt Series
Founded in 2005, the Lucas Oil Late Model Dirt Series is the nations' premier dirt late model sanctioning organization. In 2014 the LOLMDS will sanctions 47 events in 19 states. The series is owned by the parent company Lucas Oil Products Inc. and receives national exposure through a TV package filmed, produced and edited by Lucas Oil Production Studios. LOLMDS events will be broadcasted on four TV Networks in 2014 including CBS, NBC Sports, CBS Sports Network and MAVTV American Real Network. For more information about the Lucas Oil Late Model Dirt Series visit the official website at www.Lucasdirt.com.
About MAVTV American Real Network
MAVTV was founded in 2002 by four former Showtime Networks executives and was originally geared towards a male dominated audience. In 2011, Lucas Oil Products, an automotive lubricant manufacturer with a history in television production, purchased MAVTV. Lucas Oil was eager to employ the same growth strategies to transform MAVTV into a premier cable network that it employed to grow the lubricants business. MAVTV aims to become a broader scoped network, geared towards the modern American family. Lucas Oil is investing in programming, an updated on-air look, and increased production quality, all to add more value to the viewer experience. MAVTV is an acronym that stands for Movies, Action and Variety. MAVTV brings you plenty of never-before-seen high definition exclusives, including Comedy, Movies, Action Sports, Adventure and More, all in fantastic HD detail. MAVTV is no ordinary television network. It's a 24/7, high-definition entertainment extravaganza, featuring everything from blockbuster films, high octane motorsports, MMA fighting, gaming, gut busting comedy, original reality shows and scripted dramas. Learn more about MAVTV American Real go to www.mavtv.com.
About Protect The Harvest
The animal rights movement in America, led by the Humane Society of the United States (HSUS), has evolved into a wealthy and successful attack group determined to end the consumption of meat, threaten consumer access to affordable food, eliminate hunting, outlaw rodeos and circuses, and even ban animal ownership (including pets) altogether.Protect The Harvest was created to fight back and defend American families, farmers, sportsmen and animal owners from the growing threat posed by the radical animal rights movement. We believe Americans deserve the truth. These radical groups are intent on restricting the abilities of our food producers who already face the significant challenge of feeding a growing world population. It's our mission to ensure that American farmers are able to meet that challenge so that consumers at home and abroad have access to safe, affordable and healthy food. To learn more go to www.ProtectTheHarvest.com.
About Lucas Oil Products
Founded in 1989 by Forrest and Charlotte Lucas, Lucas Oil Products, Inc. has established itself as one of the fastest-growing lubrication product lines in the consumer automotive aftermarket, featuring a line of engine oils, greases, gear lubes, problem-solving additives, and car-care products. Through innovative product research and development, along with aggressive marketing programs, Lucas Oil has established itself as a worldwide leader in the lubrication industry. Motorsports has always been part of the Lucas Oil culture and the cornerstone of the company's marketing strategy. Such passion for motorsports has inspired Lucas Oil to sponsor many race teams, events and series at all levels, including, NHRA, IRL, ASCS, NASCAR, IHRA and many more. Lucas Oil has also taken ownership and operational control of a number of high profile racing properties, such as: Lucas Oil Off Road Racing Series, Lucas Oil Drag Boat Series, Lucas Oil Pro Pulling League, Lucas Oil Late Model Dirt Series, Lucas Oil Modified Series, Lucas Oil Speedway in Wheatland, MO. and the Lucas Oil I-10 Speedway in Blythe, CA.
In 2007 Lucas Oil founded its own production house, Lucas Oil Production Studios, dedicated to producing high action motorsports television. Currently Lucas Oil Production Studios produces over 300 hours of original programming for networks such as CBS, CBS Sports, NBC Sports and MAVTV. More information about Lucas Oil Products, Inc. visit the company website at www.lucasoil.com. |
