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FOR IMMEDIATE RELEASE: WAYCROSS, GA (February 6, 2015) - DirtonDirt.com is excited to announce they have extended their partnership with the Lucas Oil Late Model Dirt Series. Their partnership includes sponsoring the Annual "DirtonDirt.com Strawberry Dash" which gives racers an extra starting spot in the coveted feature event each of the six nights during the East Bay Raceway Park Winternationals. DirtonDirt.com has also agreed to sponsor the "Lucas Oil Cash Clip of the Week". This new award will consist of an exciting video clip from one Lucas Oil Late Model Dirt Series each week that will be shared through social media and posted on www.Dirtondirt.com. The driver in the video clip that receives the most likes and shares of all the video clips posted throughout the season will receive a $2,000 cash award at the year end awards banquet. "The series is thrilled to have Michael Rigsby and everyone at DirtonDirt.com support the series and give back to the racers through these great programs. The additional starting spot added through the Strawberry Dash winner has given fans and racers some thrilling action in these Dashes each year. The new video clip contest will surely generate a lot of buzz and interest on the social media outlets all season long as well. We appreciate the great coverage and hard work by the entire staff at DirtonDirt.com bringing our sport to more and more fans all over the country", stated Ritchie Lewis, Director, Lucas Oil Late Model Dirt Series. DirtonDirt.com will also be the presenting sponsor of the "ASi Crown Jewel Cup" - Presented by Dirtondirt.com. This program will award points to drivers at the eleven (11) crown jewel cup races within the series schedule that pay more than $10,000 to win. The driver that maintains perfect attendance throughout the season and earns the most points within these eleven races will receive a $10,000 bonus at the championship awards banquet. "DirtonDirt.com is really excited to continue our partnership with the Lucas Oil Series. We've always been excited to be a part of Speedweeks and East Bay, and the Strawberry Dash has been a really cool event for us to be involved in. It gives one more guy a chance each night to be part of the event ... that's fantastic. We continue to support ASi with the Crown Jewel Cup, and are really pumped about the 'Cash Clip'. As social media continues to expand in our sport, we think this is a way to get more people involved, and reward a driver at the end of the season", stated Michael Rigsby. For the latest breaking news about the Lucas Oil Late Model Dirt Series, including the 2015 tour schedule, TV schedule, drivers, sponsors and all the information about the series visit the official website at: www.lucasdirt.com. Follow the Lucas Oil Late Model Dirt Series on the social media outlets at: www.facebook.com/lucasdirt and https://twitter.com/lucasdirt About Lucas Oil Late Model Dirt Series
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