FOR IMMEDIATE RELEASE:
WAYCROSS, GA (March 17, 2014) - Officials of the Lucas Oil Late Model Dirt Series are excited to announce the 2014 Team Lucas Partners, Official Sponsors, Associate Sponsors, Contingency Sponsors and bonus programs. Series sponsors will be offering up contingency awards and special category awards for racers that compete with the series to earn additional money and product awards.
Team Lucas Sponsors of the series include: Lucas Oil Products, Protect The Harvest, E3 Spark Plugs, General Tire, GEICO, Ole Smoky Moonshine, MAVTV, Optima Batteries, iON Cameras, Super Clean
Official Sponsors of the series include: Lucas Oil Products, Hoosier Racing Tires, Sunoco Race Fuels,Optima Batteries, ASi Racewear, E3 Spark Plugs and Fast Orange.
Associate Sponsors of the series include: Georgia Boot, Dunn-Benson Ford, Miller Welders, Bad Boy Mowers, Crawford Supply, Traeger Grills, Super Clean, Hot Rod Processing, Hot Rod Tracker, COMP Cams, Wrisco Aluminum, Simpson Race Products, Allstar Performance, DirtonDirt.com, Ohlins Shocks, Fast Shafts and Keyser Manufacturing.
Contingency Sponsors and partners of the LOLMDS include: 5150 Race Trailers, AR Bodies, ASi Decal Company, Barry Wright Race Cars, Black Diamond/Club 29 Chassis, Bloomquist Race Cars, Brodix, C&R Racing Inc., CJ Rayburn Race Cars, Clements Racing Engines, Cornett Racing Engines, CV Products, Dyers Top Rods, Edelbrock, Eibach Springs, Fast Shafts, FK Rod Ends, Fuel Safe Fuel Cells, Grover Racing Engines, Hawk Performance, Hedman Hedders, IPW-Industrial Pressure Washers, Jay Dickens Racing Engines, JRi Shocks, Kuntz Race Engines, Longhorn Chassis, MasterSbilt Chassis, Midwest Sheet Metal, Outerwears, Performance Bodies, Pierce Race Cars, Pro Power Race Engines, Revelution Race Cars, Rocket Chassis, Rick Schwallie Photography, Roush Yates Performance Parts, Total Seal, Vic Hill Race Engines and Weld Racing.
Sponsors of the special point category and award programs for the series in 2014 are as follows.
ASi Racewear and DirtonDirt.com will be the title sponsors of the "ASi Crown Jewel Cup - presented by DirtonDirt.com" points category. This category will consist of a nine (9) race mini-series, among the crown jewel events on the series schedule. The driver that earns the most points in those nine (9) races will receive a $10,000 cash award at the series year-end awards banquet, compliments of ASi Racewear and DirtonDirt.com.
Bad Boy Mowers and E3 Spark Plugs will sponsor the title "TV Challenge" points category. The driver that earns the most points at the fifteen (15) TV races will be awarded $10,000 at the year-end awards banquet. Bad Boy Mowers is also sponsoring the Fan Appreciation Contest and giving a brand new Bad Boy Mower to one lucky fan through a grand prize drawing at the season finale the DTWC.
Miller Welders is the title sponsor for the "Fast Time Award" category. Miller Welders will pay a cash award to the fastest qualifier at each event and a year end banquet award to the driver that earns the most Fast Time Awards during the season. Optima Batteries is the title sponsor of the "Hard Charger Award" and will offer a cash award at the series awards banquet to the driver that earns the most Hard Charger points during the season
Sunoco Race Fuels will be the title sponsor of the "Sunoco Race for Gas" competition, along with the "Sunoco Road to Wheatland" loyalty program. Drivers using Sunoco Race Fuels will earn Sunoco points at each event. The driver that earns the most Sunoco points during the season will be awarded cash awards at the awards banquet. Sunoco is also posting a special $2,000 bonus to the Sunoco driver that wins the Lucas Oil Show-Me 100 - presented by ProtectTheHarvest.com in May and maintains perfect attendance.
Dunn-Benson Ford has signed on as the title sponsor for the "Rookie of the Year" program with associate sponsorship of the program coming from Midwest Sheet Metal. The Rookie of the Year will earn $10,000 bonus at the awards banquet, along with various product awards from several companies. Midwest Sheet Metal will pay out a cash and product award to the "Highest Finishing Rookie" at each event in 2014.
COMP Cams will once again be the title sponsor of the "COMP Cams Engine Builders Challenge", offering cash and products to engine builders. This category will award points to the participating engine builders at each event, based on the highest finishing driver - with their engine and will crown the "COMP Cams Engine Builder of the Year". Ohlins Shocks will be the title sponsor of the "OHLINS Shocks Chassis Builders Challenge for 2014". Participating chassis builders will earn points at every series race and the chassis builder that earns the most points will be crowned the "Ohlins Shocks Chassis Builder of the Year".
Allstar Performance will sponsor the "Allstar Performer of the Race and Year-End Award". The driver that earns the most Allstar points will win a cash award and product award from Allstar Performance at the year-end awards banquet.
Wrisco Aluminum is the title sponsor of the Wrisco Feature Winners category. The driver that wins the most feature events will receive a cash award and will be honored at the year end awards banquet as the "Wrisco Feature Winner of the Year". Simpson race Products will sponsor the point category for drivers that earn the most top five (5) finishes during the season. Simpson will pay a cash and product award to the driver that earns the most Simpson points at the awards banquet.
Keyser Manufacturing is the title sponsor of the "Point Leader Challenge". The driver that is leading the series national point standings at each race will display the Keyser Day-Glow Orange spoiler and receive a cash award at each event. The driver that earns the most Keyser Mfg. points will receive a $2,500 cash award and product awards at the awards banquet, compliments of Keyser Mfg.
Outerwears and Georgia Boot will sponsor the "Crew Chief of the Year" category and will pay out cash and products to the crew chiefs that work behind the scenes to keep these cars prepared and up front at every series event. The "Outerwears Crew Chief of the Race and the Year- Presented by Georgia Boot" will be based on the points earned by the crew chiefs at each event. The crew chief that earns the most points will be honored as the "Outerwears Crew Chief of the Year - presented by Georgia Boot" at the awards banquet. Outerwears will also award product awards to non-Lucas Oil Series regulars, as well during the season at each event.
Fast Shafts will be the title sponsor of the "Fast Shafts Heat Race Winners" points category and award the driver that wins the most heat races throughout the year a cash award and product award at the year-end awards banquet.
HAWK Performance has signed on as the sponsor of the "HAWK Performance Fastest Lap of the Race" award. The driver that records the fastest lap during the feature event of each event will receive a HAWK Performance Product Award in 2014.
To see the entire list of contingency awards available to racers that compete with the series, log onto the series website www.lucasdirt.com and click on the rules link and then the contingency awards link.
"We're honored to have the Team Lucas partners supporting the Lucas Oil Late Model Dirt Series. We are also thankful for the many partners and sponsors that have provided extra special awards for our racers to earn throughout the year. The strength of the series and success is greatly attributed to the many companies that support the series. These types of great programs will continue to grow our premier national touring series and benefit everyone that supports us", stated Ritchie Lewis, Director, Lucas Oil Late Model Dirt Series.
For the latest breaking news about the Lucas Oil Late Model Dirt Series including the 2014 tour schedule, TV schedule, drivers, sponsors and all the information about the series visit the official website at: www.lucasdirt.com.
Follow the Lucas Oil Late Model Dirt Series on the social media outlets at www.facebook.com/lucasdirt and https://twitter.com/lucasdirt
About Lucas Oil Late Model Dirt Series
Founded in 2005, the Lucas Oil Late Model Dirt Series is the nations' premier dirt late model sanctioning organization. In 2014 the LOLMDS will sanctions 47 events in 19 states. The series is owned by the parent company Lucas Oil Products Inc. and receives national exposure through a TV package filmed, produced and edited by Lucas Oil Production Studios. LOLMDS events will be broadcasted on four TV Networks in 2014 including CBS, NBC Sports, CBS Sports Network and MAVTV American Real Network. For more information about the Lucas Oil Late Model Dirt Series visit the official website at www.Lucasdirt.com.
About MAVTV American Real Network
MAVTV was founded in 2002 by four former Showtime Networks executives and was originally geared towards a male dominated audience. In 2011, Lucas Oil Products, an automotive lubricant manufacturer with a history in television production, purchased MAVTV. Lucas Oil was eager to employ the same growth strategies to transform MAVTV into a premier cable network that it employed to grow the lubricants business. MAVTV aims to become a broader scoped network, geared towards the modern American family. Lucas Oil is investing in programming, an updated on-air look, and increased production quality, all to add more value to the viewer experience. MAVTV is an acronym that stands for Movies, Action and Variety. MAVTV brings you plenty of never-before-seen high definition exclusives, including Comedy, Movies, Action Sports, Adventure and More, all in fantastic HD detail. MAVTV is no ordinary television network. It's a 24/7, high-definition entertainment extravaganza, featuring everything from blockbuster films, high octane motorsports, MMA fighting, gaming, gut busting comedy, original reality shows and scripted dramas. Learn more about MAVTV American Real go to www.mavtv.com.
About Lucas Oil Products
Founded in 1989 by Forrest and Charlotte Lucas, Lucas Oil Products, Inc. has established itself as one of the fastest-growing lubrication product lines in the consumer automotive aftermarket, featuring a line of engine oils, greases, gear lubes, problem-solving additives, and car-care products. Through innovative product research and development, along with aggressive marketing programs, Lucas Oil has established itself as a worldwide leader in the lubrication industry. Motorsports has always been part of the Lucas Oil culture and the cornerstone of the company's marketing strategy. Such passion for motorsports has inspired Lucas Oil to sponsor many race teams, events and series at all levels, including, NHRA, IRL, ASCS, NASCAR, IHRA and many more. Lucas Oil has also taken ownership and operational control of a number of high profile racing properties, such as: Lucas Oil Off Road Racing Series, Lucas Oil Drag Boat Series, Lucas Oil Pro Pulling League, Lucas Oil Late Model Dirt Series, Lucas Oil Modified Series, Lucas Oil Speedway in Wheatland, MO. and the Lucas Oil I-10 Speedway in Blythe, CA.
In 2007 Lucas Oil founded its own production house, Lucas Oil Production Studios, dedicated to producing high action motorsports television. Currently Lucas Oil Production Studios produces over 300 hours of original programming for networks such as CBS, CBS Sports, NBC Sports and MAVTV. More information about Lucas Oil Products, Inc. visit the company website at www.lucasoil.com.
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